MyWo Receives 25 MNOK in EU Horizon 2020 SME Grant

Trondheim, Norway, 7th November 2019, – MyWo AS is the proud recipient of the European Union Horizon 2020 Small and Medium sized Enterprises (SME) Instrument grant of €2.46 million equaling 25 MNOK.

The EU Horizon 2020 SME Instrument program is a Europe 2020 flagship financing initiative aimed at securing Europe’s global competitiveness through breakthrough innovation in SMEs with a global and high market-creating potential. The Horizon 2020 SME Instrument funding is highly competitive, where only a few percent of the applications are able to successfully secure the grant after an extensive two-stage evaluation by panels of technology and business experts.

MyWo was established by former Atmel executives Gaute Myklebust and Vegard Wollan in 2016. The company specializes in high-performance sensor chip electronics for Human Machine Interfaces (HMI) and is now launching the aXiom chip family products. MyWo has eight employees with offices at Sluppen in Trondheim, and collaborates with TouchNetix Ltd. in the UK – a touch technology system expert company.

MyWo’s winning proposal is titled “HMI4Auto”. The project’s aim is to bring MyWo’s disruptive aXiom chip family to full market maturation and to industrialize the products to volume production launch and scale-up. The disruptive aXiom technology is bringing significant advantages to the automotive and industrial markets for touch-based HMI. aXiom’s ~100 times performance uplift over the traditional touch technologies enables a range of safety-enhancing features and operational benefits to the HMI.

Annualy, 25.000 people die on European roads, and driver’s distraction is responsible for about 15% of car accidents. At the same time, touchscreens are becoming the standard user interface in all new cars. Addressing driver’s distraction requires a new approach for the touchscreen HMI. The driver should operate the HMI with as little as possible direct eye contact, while keeping the attention on the road.

MyWo AS has received support from Innovation Norway, Adolf Øiens Etablererstipend and Forskningsrådet, and collaborates with NTNU – Norwegian University of Science and Technology.

This project has received funding from the European Union's Horizon 2020 research and innovation programme under grant agreement No 880726